Things have been busy here in the Fat Stallion household, if you hadn't noticed!
This last week, we released both a music video and a new single!!
Both of these projects we are really excited about, but to really make them shine, we knew we would want to showcase the abilities of other artists.
That sounds a little strange, right? But how common is it really for a band to film and direct their own music video? So uncommon actually, that when it happens, it's a big deal (ie, Walk the Moon). And while theoretically we could attempt it, we thought it would be more fun to work with a friend.
A huge thank you to our friend Chris Gilmore for helping us put together this project! Without his vision and drive, it would be nowhere the same.
Working with artists requires respect
This might seem obvious, but unfortunately this isn't the norm. Many artists are used to their work being undervalued by the people who want to use it. Art is shared and stolen without giving credit to the artist, and many people expect artists to do what they do for free! Which is just bonkers. Commissioners may want to completely control the work of the artist (which is only okay if the artist has expressly agreed to it).
Frankly, artists are used to people trying to take advantage of them. So first things first: don't.
Here are the steps:
1 - Pick an artist based on the work they do.
Don't ask someone to copy another's style, it's insulting and it is a bad attempt at stealing another's work. Asking someone to do something they haven't done before (in whatever capacity) will only mean you can't guarantee the product you are looking for, and it may hurt the artist's career (and stress everyone out in the meantime!). Experimentation is always a fun experience, but make sure that is what both of you want to do. It's not always appropriate!
2 - Ask questions, don't command
Talk to your artist! Many of them are more than willing to work out a compromise on the content and payment, so don't just tell them what to do. Let them tell you how they would like to be compensated, and how the work will play out. They know their schedule and work style, they will know what they can do and how quickly they can do it. You may come to agree on something better than what you imagined!
3 - Be patient!
This one's easy. Be kind and accommodating, and your artist will be thankful and will provide a better product. Answer any questions they have, and give them space!
4 - Thank and appreciate your artist
This one should also be easy! Tell them thank you, don't be subtle about it. Let them know how this will help you out! And when people ask, TELL THEM who did it! While you did pay for your product and it is now yours, it does help your audience and your artist when you tell everyone who made your work. It's not hard to credit them! Make it happen.
We have loved the opportunity to work with our new friends, and are extremely grateful of the effort that has gone in. Our relationship helped to make a more genuine and awesome product!
We hope that as you go through your career, you remember to treat your artists respectfully and gratefully (the golden rule!).
As always, thank you so much for being with us. Without you, we wouldn't have much! From all of us in Fat Stallion -